Privacy Policy

1. INTRODUCTION

Welcome to Charm’d (“Charm’d”, “Platform”, “we”, “our”, or “us”), a relationship discovery, matchmaking, compatibility, community engagement, and social connection platform operated by Aureon Leon Private Limited.

We recognize the importance of privacy, trust, safety, and transparency in creating meaningful human relationships. Because our Platform is designed to facilitate personal interactions, relationship discovery, community participation, and gifting experiences, we understand that users may share personal, sensitive, and deeply meaningful information while using our services.

This Privacy Policy describes how we collect, process, store, use, disclose, retain, and protect information when users access or use our Platform.

This Privacy Policy applies to:

• Website visitors
• Registered users
• Premium subscribers
• Community participants
• Event participants
• Gift senders and recipients
• Customer support users
• Mobile application users
• Future platform extensions and services

By accessing or using Charm’d, you acknowledge that you have read, understood, and agreed to the practices described in this Privacy Policy.

2. OUR COMMITMENT TO PRIVACY

Privacy is fundamental to meaningful relationship-building.

Our objective is to:

• Respect user autonomy
• Protect personal information
• Maintain transparency
• Promote responsible data handling
• Support user safety
• Enable informed choices

We seek to collect only information reasonably necessary to provide, improve, secure, and operate our services. We are committed to implementing reasonable administrative, technical, organizational, and operational safeguards designed to protect personal information.

3. SCOPE OF THIS PRIVACY POLICY

This Privacy Policy governs information collected through:

Website Services

Including:

• Landing pages
• Registration pages
• Support pages
• Community pages
• Marketing pages

Mobile Applications

Including:

• Android applications
• iOS applications
• Future mobile platforms

Community Features

Including:

• Interest groups
• Discussions
• Community feeds
• User interactions

Messaging Systems

Including:

• Direct messaging
• Community messaging
• Event communications

Compatibility Systems

Including:

• Compatibility questionnaires
• Recommendation systems
• Match suggestions
• Relationship preference analysis

Premium Services

Including:

• Membership subscriptions
• Gifting features
• Premium experiences
• Future rewards systems

This Privacy Policy applies regardless of how users access the Platform.

4. DEFINITIONS

For purposes of this Privacy Policy:

“Account”

Means a registered user profile created to access Platform services.

“Personal Data”

Means any information that identifies, relates to, describes, or can reasonably be associated with an individual user.

“User”

Means any individual who accesses or uses the Platform.

“Processing”

Means collecting, recording, storing, organizing, using, analyzing, transmitting, deleting, or otherwise handling information.

“Community”

Means any group, forum, discussion area, event, or social feature available through the Platform.

“Compatibility Data”

Means information used to generate compatibility recommendations and relationship insights.

“Location Data”

Means approximate, precise, or inferred location information.

“Device Data”

Means information generated by devices used to access the Platform.

“Premium Services”

Means paid memberships, premium features, gifting services, events, and future enhanced offerings.

5. INFORMATION WE COLLECT

The information we collect depends upon how users interact with Charm’d.

Information may be collected:

• Directly from users
• Automatically through technology
• Through interactions with other users
• Through community participation
• Through customer support communications
• Through third-party service providers

The categories described below are illustrative and not exhaustive.

6. IDENTITY INFORMATION

We may collect identity-related information including:

• Full name
• Display name
• Username
• Date of birth
• Age verification information
• Gender identity
• Relationship status
• Profile verification information

This information helps:

• Create accounts
• Verify eligibility
• Improve safety
• Reduce fraud
• Personalize user experiences

Users are responsible for ensuring that identity information remains accurate and current.

7. CONTACT INFORMATION

We may collect:

• Email addresses
• Mobile phone numbers
• Communication preferences
• Notification preferences

Contact information may be used to:

• Authenticate accounts
• Deliver service notifications
• Send security alerts
• Provide customer support
• Communicate policy updates

Users may manage communication preferences through available account settings.

8. RELATIONSHIP PREFERENCE INFORMATION

Charm’d is designed to support intentional relationship-building.

Accordingly, users may voluntarily provide:

• Relationship goals
• Dating preferences
• Lifestyle preferences
• Personality indicators
• Compatibility preferences
• Interests and hobbies
• Cultural preferences
• Communication preferences

This information may be used to improve recommendation quality and user experiences.

Participation in preference collection features is generally voluntary.

9. PROFILE INFORMATION

Users may create and maintain profiles containing:

• Biography information
• Interests
• Personal descriptions
• Education details
• Occupation details
• Languages spoken
• Lifestyle preferences
• Community interests

Profile information may be visible to other users depending on user settings and Platform functionality.

Users remain responsible for information they choose to disclose publicly.

10. PHOTOGRAPHS & VIDEOS

Users may upload:

• Profile photographs
• Verification photographs
• Community photographs
• Event photographs
• Profile videos
• Introductory videos

Uploaded content may be processed for:

• Display purposes
• Moderation
• Verification
• Abuse prevention
• Fraud detection
• Safety investigations

Charm’d reserves the right to review uploaded content to ensure compliance with community standards and safety requirements.

Users should not upload content they do not have the right to share.

11. COMPATIBILITY QUESTIONNAIRE INFORMATION

Users may choose to participate in compatibility assessments.

Such assessments may collect information regarding:

• Values
• Interests
• Lifestyle preferences
• Relationship expectations
• Communication styles
• Personal priorities

Responses may be used to:

• Generate compatibility scores
• Improve recommendations
• Enhance discovery experiences
• Improve platform performance

Compatibility scores are informational only and do not guarantee compatibility, relationship success, or user behaviour.

12. MESSAGING & COMMUNICATION DATA

Charm’d may provide users with communication tools designed to facilitate meaningful interactions and relationship discovery.

These tools may include:

• Direct messaging
• Community messaging
• Event communications
• Group discussions
• Reactions and responses
• Safety notifications
• Customer support communications

We may collect and process information relating to such communications including:

• Sender information
• Recipient information
• Date and time stamps
• Message metadata
• Delivery information
• Read confirmations
• Abuse reports
• User safety reports

We may process communication data for:

• Service delivery
• Message routing
• Spam prevention
• Fraud prevention
• Platform moderation
• Abuse investigations
• Safety enforcement
• Legal compliance

Charm’d does not routinely monitor private communications. However, communications may be reviewed where reasonably necessary to investigate reported misconduct, respond to legal requests, enforce policies, protect users, prevent harm, and detect fraud.

Users should avoid sharing financial credentials, banking information, passwords, OTPs, government identification numbers, or sensitive personal information through Platform messaging systems.

13. COMMUNITY PARTICIPATION DATA

Charm’d may provide communities designed to facilitate social engagement, shared interests, relationship learning, and meaningful interactions.

Community participation may generate information including:

• Community memberships
• Posts
• Comments
• Reactions
• Engagement patterns
• Event participation
• Community moderation history

Community activity may be visible to other users depending upon feature settings.

Information generated through community participation may be used to:

• Improve recommendations
• Suggest relevant communities
• Enhance engagement experiences
• Maintain safety
• Prevent abuse

Charm’d may maintain records relating to community moderation actions where necessary.

14. EVENT PARTICIPATION DATA

Charm’d may organize or facilitate social events, relationship workshops, meetups, community gatherings, networking experiences, or online events.

Participation may require collection of:

• Registration information
• Attendance records
• Event preferences
• Communication preferences
• Safety information
• Feedback information

Event-related information may be used to:

• Manage attendance
• Improve event quality
• Maintain safety
• Resolve disputes
• Provide support

Participation in events remains voluntary.

15. PHYSICAL GIFTING DATA

Charm’d may offer gifting experiences intended to encourage meaningful interactions between users.

To facilitate gifting, we may collect:

• Sender information
• Recipient information
• Delivery information
• Shipping details
• Transaction information
• Order history
• Fulfilment records

Physical gifting may require sharing information with logistics providers, fulfilment providers, delivery partners, and customer support providers.

Information collected for gifting purposes may be retained for order management, customer support, fraud prevention, accounting requirements, and regulatory compliance.

Charm’d does not guarantee delivery performance of third-party fulfilment partners.

16. PAYMENT INFORMATION

Premium transactions and subscriptions are processed securely by authorized partners. Charm’d does not store complete card credentials.

17. DEVICE INFORMATION

We collect device identifiers, operating system metrics, and connection types to optimize stability, security, and usability.

18. LOCATION INFORMATION

Charm’d processes location data for nearby match recommendations. Users can toggle precise GPS permissions at any time via device settings.

19. COOKIES & TRACKING TECHNOLOGIES

We utilize tracking cookies to preserve user sessions, store personalization preferences, and track aggregate engagement analytics securely.

20. HOW WE USE INFORMATION

We process data for profile validation, matchmaking operations, safety investigation, security enforcement, and regulatory compliance.

21. AI & COMPATIBILITY PROCESSING

Our algorithmic matchmaking constructs insights based on voluntarily provided answers. Recommendations do not guarantee compatibility or predict conduct.

22. SAFETY MONITORING & FRAUD PREVENTION

We utilize automated tools and human reviews to filter malicious actors, suppress spam, ban bad actors, and investigate standard policy infractions.

23. INFORMATION SHARING

Charm’d will never sell user personal data. We disclose records strictly for service fulfillment, user protection, and compliance with judicial mandates.

24. SERVICE PROVIDERS

We coordinate with vetted data infrastructure, SMS, emailing, identity proofing, and logistics vendors under strict data-protection agreements.

25. ANALYTICS PROVIDERS

We use analytics to understand traffic. Collected data is aggregated and anonymized where feasible to secure customer identity.

26. PAYMENT PROCESSORS

Subscriptions are managed by external payment gateways. We store confirmation IDs for accounting records, not billing credentials.

27. LOGISTICS & FULFILMENT PARTNERS

Gifting involves sharing shipping addresses and recipient names with local shipping couriers for delivery fulfillment.

28. LEGAL & REGULATORY DISCLOSURES

We disclose records to government bodies if required by valid subpoena or search warrants to prevent fraud or legal infractions.

29. CORPORATE TRANSACTIONS

In mergers, asset sales, or structural revisions, user databases transfer to the purchasing group under persistent privacy terms.

30. DATA RETENTION

We archive personal databases solely for the active lifespan of account memberships. Transaction and accounting records persist as dictated by fiscal rules.

31. DATA SECURITY

We implement strict encryption (in-transit/at-rest), access control lists, firewalls, and audits. However, absolute security remains impossible.

32. USER RIGHTS

Users possess the legal authority to view, modify, extract, or delete collected accounts. We process verification steps before actioning requests.

33. ACCOUNT DELETION

Users can close accounts via profile settings. Visible metrics are retired, though safety or financial logs remain as required by legislation.

34. CONSENT WITHDRAWAL

Consent withdrawal halts profiling services but renders matching functionality inoperable. Prior data activities remain unaffected.

35. DATA PORTABILITY

Eligible data extractions will be shared in structured formats upon verified request under regulatory frameworks.

36. CHILDREN’S PRIVACY

Charm’d strictly blocks enrollment from users under 18 years old. Discovered accounts of minors will be summarily erased.

37. CROSS-BORDER DATA TRANSFERS

Servers reside mainly in India. We impose global contractual structures on subcontractors operating outside national boundaries.

38. DIGITAL PERSONAL DATA PROTECTION ACT, 2023

Our policies respect DPDP Act 2023 requirements, honoring user rights and restricting data processing to explicit consent boundaries.

39. SECURITY INCIDENTS & DATA BREACHES

In standard data breach scenarios, we notify customers and cybersecurity regulators in compliance with legal time frames.

40. CHANGES TO THIS PRIVACY POLICY

We revise this document periodically. Edits become binding upon publishing. Continued site usage constitutes policy acceptance.

41. GRIEVANCE REDRESSAL

Grievance Officer: Praneet Salian

Email: connect@charmdmatchmaking.com

Grievances will be evaluated and addressed in compliance with regional timelines and laws.

42. CONTACT INFORMATION

Operated by: Aureon Leon Private Limited

Website: charmdmatchmaking.com

Email: connect@charmdmatchmaking.com

Grievance Officer: Praneet Salian

Grievance Contact: connect@charmdmatchmaking.com